“Don’t care who your daddy is ……
just want to know where you got those awesome shoes!”
DALLAS, TX (February 1, 2007) – shuzsociety™, for those with a sole addiction, is an affinity networking organization, achieved through both an on-line community and a local presence, that cultivates and supports an alliance of well-heeled members. shuzsociety™ delivers dynamic information on the hottest trends in shoe fashion, where to get them, and serves as an ultimate resource for footwear-related interests and issues. The new platform supports participation from shoe consumers and the footwear industry to strengthen shoe aficionado loyalty and enable consumer feedback programs and surveys.
shuzsociety™ will utilize innovative and proprietary technology platforms and information systems to provide their members and affiliate program participants with an informative, compelling and easy-to-use member profile system that enables chats and provides behind the scenes news and information. As part of the shuzsociety™ collaborative community, members will have the opportunity to experience special events -- wearing cute shoes, of course -- that mix networking, fun, philanthropy AND shoe shopping at fashionable venues. Partnering a footwear focus, with the increasing popularity, acceptance and participation in on-line social networking communities and affinity organizations, provides unique membership and business opportunities believe Joni Marshall Floyd and Cindy Marshall, shuzsociety™ co-founders.
On February 17, 2007, shuzsociety™ will host the “shuz @ fuse” launch event to demonstrate the platform and gain shoe diva feedback. Footwear aficionados who wish to step out of the shoe box to proudly proclaim their sole addiction may visit shuzsociety.com for more information.
About shuzsociety™
Armed with a passion for shoes and significant executive level experience in payments processing and marketing, co-founders Joni Marshall Floyd and Cindy Marshall have teamed with footwear design affiliates and footwear industry editors to launch the shuzsociety™. With offices in Dallas, TX, Tulsa, OK and New York City, NY, privately held shuzsociety™ embarks on a new venture that bonds footwear fanatics from across all walks of life. shuzsociety™ supports various levels of “sole addiction” with a multi-tier membership strategy rolling out in 2007. With the belief that one shoe CAN change your life, a portion of all membership fees will be earmarked for the shuzsociety™ Glass Slipper Fund, leveraged to benefit organizations that promote personal growth for women.
Media Contact:
Frances Lawrence
Marketing Solutions
917.583.3958
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