New York, NY September 4, 2007 (www.shuzsociety.com) - What do a leggy fashionista and a wardrobe-challenged over-conservative executive have in common? Why, shoes of course… With a passion for shoes and significant executive level experience in payments processing and marketing, co-founders Cindy Marshall (the fashionista) and Joni Marshall Floyd (the executive) have teamed with footwear design affiliates and footwear industry editors to launch shuzsociety™, an affinity networking organization achieved through both an on-line community and a local presence that cultivates and supports an alliance of those with “sole” addictions. With offices in Dallas, TX, Tulsa, OK and New York, NY, privately held shuzsociety™ embarks on a new venture that bonds well-heeled footwear fanatics from all walks of life.
A unique online magazine and social network created for shoe lovers and THE premier source for “all things shoes”, shuzsociety™ is a virtual meeting place where shoe lovers, designers and retailers interact, cultivate and support footwear lovers. Co-owners, Cindy and Joni believe that “partnering a footwear focus with the ever increasing popularity and participation in on-line social networking communities provides unique editorial, consumer marketing and business opportunities”.
Delivering rich content and dynamic information about the hottest trends in shoe fashion, shuzsociety™ serves as the ultimate resource for footwear-related interests and issues. Through the Concierge Directory, Shoe Gallery and most importantly,
social media and community driven applications including blogs, videos, podcasts and more, shuzsociety™ provides their members with an informative, compelling, interactive and user-friendly member profile system that enables chats and provides behind the scenes news and information. As part of the shuzsociety™ collaborative community, members also have the opportunity to experience special events – wearing fabulous shoes, of course – that mix networking, fun, philanthropy AND shoe shopping at chic and trendy venues.
The shuzsociety™ officially “kicked-off” at the WSA (World Shoe Association) show in Las Vegas, NV this summer where their editors discovered the top footwear trends of the season which can be previewed in video format on the site. Since the launch, the site has tapped into and initiated multiple industry insider promotions including the most important upcoming fashion event of the season—Spring 2008 Fashion Week.
During Fashion Week when fashion and accessory trends are determined for the upcoming season, shuzsociety™ will provide on-site coverage of spring footwear trends as seen on the runways. Host Montgomery Frazier, former Fashion Director of MTV and stylist for Katie Couric will interview the fashion elite -- editors, celebrities and socialites -- about their favorite shoe trends, “what they’re wearing” and other “insider information” which will also be posted in video format on the site.
In concert with Fashion Week, shuzsociety™ announced its September “Fab Friday” Designer Shoes Giveaway. All registered shuzsociety™ members are eligible to win a pair of Christian Louboutin, Marc Jacobs, Moschino, Strutt Couture or Missoni shoes in their size in weekly drawings. Each Friday in September, one lucky “sole” will walk away with a pair of designer shoes!
For more information, please visit www.shuzsociety.com
Contact: Laura Henson
917.539.7812
laura@laurahensonconsulting.com
rss & search